The right idea changes everything.

Good ideas are inspirational. The right idea, however, can be nothing short of transformative. It takes a unique alchemy of insight, foresight, experience and talent to uncover one—and savvy business sense to seize upon it. At Ever, we specialize in delivering the right ideas. And we work with the caliber of clients who recognize them.


Long Meadow Ranch, St. Helena CA

Long Meadow Ranch, owned by Ted, Laddie, and Chris Hall, live and work by the motto “Excellence through Responsible Farming” to produce world-class wine and food that is socially responsible by using diversified, sustainable, and organic farming methods.

Branding Digital Development Video

Health Nucleus

more coming soon...

Mona Ezzat Velinov, MD


Mona Ezzat Velinov, MD, ABFM, ABHIM, IFMCP

There are doctors and then there are healers. Dr. Mona practices functional medicine, an emerging field that marries the best thinking in medicine, nutrition, genetics, science and technology with an old-fashioned, “get to know you” approach in order to find the best, most personalized path to health for every patient. She’s also hip as hell and has a killer shoe collection.

Anthill Farms Winery

Brand Developement, Wine

Anthill Farms Winery

Who says an Ant can't? Anthony, Web and Dave crossed paths while working at Williams-Selyem in 2003 after a few years as cellar rats in California, Oregon, and Virginia. They started Anthill Farms in 2004, making eight-and-a-half barrels of wine our first year. Today, they make eight single-vineyard Pinots and two appellation wines every year; depending on the vintage, they’ll also produce two or three Syrahs and a Chardonnay.

Brand Development Wine

Bluxome Street Winery

Packaging and branding developed for A.G. Ferrari foods

Brand Development and Packaging

A.G. Ferrari

A.G. Ferrari reached out to us to refresh their brand to reflect their vision of offer­ing the very best food from both Italy and Cal­i­for­nia. We gave them a dis­tinct, clean look, gor­geous mod­ern pho­tog­ra­phy and a tagline, ​“Tra­di­tion meets imag­i­na­tion.”

Brand Development, Wine

Vivier Wines

To Stéphane, the best winemaker is one that largely keeps his hands to himself, allowing the alchemy of nature to do what it does best. As he says, “Being a lazy winemaker is all about being patient, letting the place talk, and being gentle with the grapes. Making it simple.” He learned this laissez-faire method of winemaking while growing up in Meloisey, Burgundy,


Brand Development


When Lioco approached us, they were starting to get recognition and wanted to make sure their branding stood up to the quality of their wine. We took them through a thorough branding exercise that got them to think about where they’d been, where they were, and where they wanted to go.